/* Best Call Research - components: topbar, hero + slideshow, steps, mark, footer */

/* ---------- topbar ---------- */
.topbar{border-bottom:1px solid var(--line);background:#fff;position:sticky;top:0;z-index:20}
.topbar .wrap{display:flex;align-items:center;justify-content:space-between;height:70px}
.brand{display:flex;align-items:center;gap:11px;font-weight:800;letter-spacing:-.02em;font-size:1.12rem;color:var(--ink)}
.brand:hover{text-decoration:none}
.brand .seal{
  width:32px;height:32px;border-radius:50%;background:var(--primary);
  color:#fff;display:flex;align-items:center;justify-content:center;
  font-size:.82rem;font-weight:800;letter-spacing:0
}
.nav{display:flex;align-items:center;gap:26px}
.nav a{color:var(--ink-soft);font-size:.95rem;font-weight:600}
.nav a:hover{color:var(--ink);text-decoration:none}

/* ---------- hero (compact, slideshow right) ---------- */
.hero{padding:66px 0 76px;border-top:0}
.hero .wrap{display:grid;grid-template-columns:1.08fr .92fr;gap:56px;align-items:center}
.hero h1{margin-bottom:18px}
.hero .lede{margin-bottom:26px}
.hero-cta{display:flex;gap:12px;flex-wrap:wrap}
.hero-note{margin-top:16px;font-size:.9rem;color:var(--muted)}

.slides{position:relative;border:1px solid var(--line);border-radius:5px;overflow:hidden;background:var(--surface);aspect-ratio:4/3}
.slides img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;opacity:0;transition:opacity .7s ease}
.slides img.on{opacity:1}
.slides .tag{
  position:absolute;left:0;bottom:0;background:#fff;border-top:1px solid var(--line);
  border-right:1px solid var(--line);padding:12px 16px;font-size:.88rem;
  font-weight:700;letter-spacing:-.01em
}
.dots{display:flex;gap:7px;justify-content:center;margin-top:14px}
.dots button{
  width:9px;height:9px;border-radius:50%;border:0;padding:0;cursor:pointer;
  background:var(--line)
}
.dots button.on{background:var(--primary)}

/* ---------- steps ---------- */
.step{display:grid;grid-template-columns:44px 1fr;gap:18px;align-items:start}
.step .k{
  width:44px;height:44px;border-radius:4px;border:1px solid var(--line);
  display:flex;align-items:center;justify-content:center;font-weight:800;color:var(--primary)
}
.step h3{margin:6px 0 6px}
.step p{margin:0;color:var(--ink-soft);font-size:.97rem}

/* ---------- dark band (scarcity) ---------- */
.band{background:var(--ink);color:#fff;border-top:0}
.band h2{color:#fff}
.band p{color:#c3cddd}
.band .rule{background:var(--accent)}

/* ---------- footer ---------- */
footer{background:var(--surface);border-top:1px solid var(--line);padding:52px 0 40px}
footer .wrap{display:grid;grid-template-columns:1.4fr 1fr 1fr;gap:36px}
footer h4{margin:0 0 12px;font-size:.82rem;letter-spacing:.09em;text-transform:uppercase;color:var(--muted);font-weight:700}
footer a{display:block;color:var(--ink-soft);font-size:.94rem;margin-bottom:9px}
.foot-base{border-top:1px solid var(--line);margin-top:36px;padding-top:20px;font-size:.86rem;color:var(--muted)}

@media(max-width:900px){
  .hero .wrap{grid-template-columns:1fr;gap:34px}
  .nav{display:none}
  footer .wrap{grid-template-columns:1fr}
}